To get a huge market for your products and services, it is important to know how to advertise your website for free. The problem is if your company does not have a sizable investment on advertising, then getting those needed hits in your website will be a hopeless dream.
Then again, people can be resourceful. There are still many ways out there to maximize your resources and linkages with other companies that will prove to be useful to get your website advertised for free. Here are just some practical ways:
Advertise locally, cheap advertising does come in handy when you need it. There is the usual word of mouth scheme. There is also the giving out of calling cards, stickers and small ads (with your website printed on it) to give out to friends and clients. These small ads can also be put in convenience stores, book stores, clinics or anywhere your products or services may be closely connected with (like, if you are into the printing business, bookstores may be a good place to start). Register in online Yellow Pages. Maximize advertising efforts by having your site enlisted to online yellow pages like the Yahoo Yellow Pages.
Forge good partnership, there are other friendly businesses who can do free banner advertisement swaps. This means, allowing website of your company be advertised in another company’s website, and vice versa. Since you are already swapping services, why not also encourage backlinks. A backlink is when another site links to your site.
Utilize social networking sites, make an account with popular social networking sites like Twitter and Facebook to reach out to a bigger fan base and clients. Also, join online communities and forums. This way, many people will know you and your website. Remember to always link your site in everything you do online. Blogs, another good idea on how to advertise your website for free is to create an account in free blogging sites. Through blogs, you can encourage feedbacks and comments from readers that will also give you a chance to advertise your site.
Article Marketing, this metho is the trend these days. It is so vital these days that search engine listings become article directory pages. This is for people wanting to post or find a certain product or service, or just to get some relevant information.
Make your URL specific. Search engines hate websites that do not end with html. Keywords are also key elements to get your site in the top of search engines. A keyword is what a user will type into a search engine before your site comes up. In choosing the right keywords, do some keyword research. Find the most used keywords and the least used keywords or phrases by your competitors. Having the right set of keywords or phrases will get your website more hits. Keep all of these in mind, and then you are ready to go and advertise your website for less.
All of these above may prove to be useful in maximizing free online services. However, before doing any of these, one has to look first on the website at hand. Check if the over all look of your website is good.
Also try to look into if it contains loads of information for the clients and readers (what is the use of your website if the readers will not get anything from it). Also make sure if it is possible to put in chat rooms and maybe even forums for the clients in order to create an interactive communication, where readers can invite their friends and link your site for their comments or questions regarding a product or service. Please make sure that you know how to advertise your website for free so that people can see all of your hard work and to help you better your business and yourself.